Tammy Fletcher, owner of Geeks Computer Store at 2734 Ledo Road, stands next to a custom-built server in her shop.
ALBANY — Tammy Fletcher has been in business almost three decades as a support specialist for area businesses that have counted on her for their computer and technology expertise.
She’s done her work mostly behind the scenes without having a retail storefront.
That changed recently when she opened Geek’s Computer Store at 2734 Ledo Road, Suite 17, with her son, Jared Romero.
“Service calls to businesses are my bread and butter,” Fletcher said. “I’ve done that since the mid-1980s, and that is what pays the bills. I have business customers that I have had since then. We cater to the business community.”
Fletcher said she decided to give the retail and repair side of the business a try recently in a 1,900-square-foot facility on Ledo Road.
“The building was empty and I was asked by the property owner if I wanted a storefront,” she said. “I told him no, but he convinced me to give it a shot. He said the worst case is that the retail would not suit me, but I would still have the repair business.”
Fletcher said the store sells new, used and refurbished hardware, including laptops, desktops, tablets, monitors, printers, cables “and pretty much whatever you need in accessories.”
Much of the store’s space is devoted to the repair shop, she said. In addition to repairing normal hardware items like desktops and laptops, technicians at the store also replace iPhone and iPad screens.
“To my knowledge, we’re the only licensed and insured business that does that here,” Fletcher said. “That part of the business is really growing.”
Fletcher says about 90 percent of her retail business is to individuals, while about 90 percent of her service calls are to business customers. The repair business is divided equally, she said.
One fun element of the business is custom builds, Fletcher said.
“We just built a computer for a young girl that had a white case with pink and purple lights,” she said. “We had another customer who was a big Georgia fan, so we built him a computer with a black case, red lights and a huge ‘G’ on the side.
“If you can dream it, we can build it.”
In addition to the cosmetics of building a custom computer, Fletcher said she also can build the technical elements to a customer’s specifications.
Fletcher said tablets are a hot item so far this Christmas season. The store is primarily a Windows-based retailer, and she sells Android tablets with from 4- to 10-inch screens.
Another big seller, she said, is big-screen televisions, which she can install to be controlled by the customer’s computers.
“We do home set-ups,” she said. “We sell, install and teach you how to use it.”
Fletcher has a degree in accounting with a minor in computer science from Georgia Southwestern State University.