Aaron Tomlinson, an Albany firefighter, has made a video of himself performing athletic and firefighting activities while wearing Under Armour Spine Venom shoes. He’s one of 500 people in the U.S. invited by the company to compete for views and “likes” on YouTube.
ALBANY, Ga. -- From the deep and driving music to the simple lettered graphics, declaring what he "will" do to help himself and others, the video is clearly a well-made piece. Featured is Aaron Tomlinson, an Albany firefighter, working out, running, bow-shooting a target, quick-dressing in regulation fire gear -- all in orange Under Armour shoes.
Tomlinson, 27, is one of 500 people in the U.S. invited to submit videos of themselves wearing Under Armor's Spine Venom brand of workout shoes. The winner will receive a special four-day trip accompanied by a personal trainer and 20 pairs of the Spine Venom shoes, Tomlinson said. He's uncertain of why he was chosen to take part, but thinks it could because he's been a customer of the shoe company for a long time.
"I'm a big fan of Under Armour -- since about Day 1," Tomlinson said. "I buy a lot of their stuff online."
Tomlinson said each participant received a free pair of shoes in exchange for wearing them in a self-created YouTube action video and submitting it to the company by Wednesday. The winner will be determined in part by the number of views and "likes" on YouTube, as well as Under Armour officials' judgment on creativity and "intensity" of the video product.
According to the firefighter, his brother-in-law, John Tomlinson, did all the filming and editing of the entry. John Tomlinson has done a number of professional videos in the area, Aaron Tomlinson said.
"I just told John, I wanted it to be the very best it could be," Aaron Tomlinson said. "Most people are just going in the gym and making these little cell phone videos."
A part of Aaron Tomlinson's video features the firefighter in the process of "quick dressing," or getting into full firefighting gear as rapidly as possible. It's understandable he'd want to include such a segment -- Aaron Tomlinson was the Georgia Firefighter's Association top quick dresser in 2011, he said, and runner-up last year. In as little as 37 seconds -- faster than many of us can dress each morning -- the firefighter in his boots, gloves flash hood, heavy fire jacket and breathing apparatus. He'll get another shot at the top spot this September, when the competition comes to Albany.
Aaron Tomlinson would love to have the views and likes to help him win the completion, but "mostly," he said, he hopes people will see the video and be inspired to get themselves in shape.
To view Tomlinson's Spine Venom video go to http://www.youtube.com/watch?v=_fe2zix5H2Y&sns=em