ALBANY — Albany Herald and AlbanyHerald.com President and Publisher Scot Morrissey announced this week a pair of promotions impacting the newspaper’s staff.
Carlton Fletcher, who has served the past several months as the newspaper’s interim editor, has been named editor of The Herald and AlbanyHerald.com, and sales trainer Heather Harrison has been promoted to retail sales manager. The changes went into effect on Friday.
“It’s important that the people who have a hand in the day-to-day operations and digital footprint of a media outlet be engaged and invested in the community that outlet serves,” Morrissey said. “Carlton knows and loves Albany, and the people who’ve read his reporting on major events in the community over the years trust him to give them a balanced accounting of those events.”
Fletcher, a native of Tifton who was raised in Ocilla, began his 20-plus-year career with The Albany Herald as a sports writer. He returned to the newspaper 12 years ago as a news reporter and has advanced from metro editor to managing editor and now editor. He began his journalism career with the Ocilla Star and was sports editor of The Tifton Gazette before coming to Albany.
“I love this business, and I love this newspaper,” Fletcher said. “Scot Morrissey is taking The Herald and AlbanyHerald.com in an exciting new direction, and I’m pleased to have the opportunity to be a part of this latest evolution of a publication that has been a part of this community for the last 125 years. We will continue to focus on the news that impacts our community.”
Harrison is a native of Palm Desert, Calif., who grew up in the Golden State community of Joshua Tree. She finished high school in Arizona and studied psychology at Inter American University in Cabo Rojo, Puerto Rico. She accepted her first sales marketing job with an auto dealership in Arizona.
Harrison moved to Albany in 2013 and was hired as a sales rep at The Albany Herald. She left for an extended maternity leave and did contract work for a period before returning to The Herald and AlbanyHerald.com. Under Morrissey, Harrison worked as sales trainer until her recent promotion.
“I saw in Heather someone who understands the changing face of the advertising and marketing industry,” Morrissey said. “She understands that successful advertising and marketing today are founded in digital pairing with print. Us becoming digital and print partners with local businesses is at the core of who we are. Heather has proven to be an invaluable part of building a sales team that can meet the needs of southwest Georgia businesses in a rapidly changing digital world.”
Harrison said she is looking forward to the challenges of her new position.
“Being named the retail sales manager is a real blessing,” she said. “It gives me an opportunity to focus on serving our customers and directing our team to help local businesses adapt and successfully market in the digital world. We are no longer your granddad’s paper, but we remain committed to serving the loyal print advertisers just as we have for the past 125 years. We are a full-service media company, able to help our clients market to all demographics and areas using the many services we offer, such as custom web design, SEO, SEM, social media marketing with Facebook and Instagram video, just to name a few of the many cutting-edge branding and marketing tools we offer. Not to mention being one of the largest and most trusted news sources in southwest Georgia.
“I love Albany, The Herald and AlbanyHerald.com and am proud to be a part of this community. I look forward to helping grow our sales force and meeting our clients’ business needs every day.”